This blog is guest written by Heather Lippincott, Bazaarvoice Community Manager.
In April, Sally Beauty Supply launched Bazaarvoice Ratings & Reviews as part of their first-ever eCommerce site! They also recently partnered with Paris Hilton, who created “Clipin-Go by Paris Hilton,” a collection of chic-yet-affordable hair extensions that are only available through Sally Beauty stores or [...]

One of the Market Developers, Jeff Shoemaker, on our US Retail team sent me a link to something he knew I’d love.  He knows I’m a gadget guy and truly enjoy the insane cutting edge technology that gets released daily.  He knew I read Engadget, Joystiq, Dvice, Uncrate, XBOX360 Fanboy, PS3 Fanboy, and a few [...]

Today’s blog is guest-written by Anna Skaya, Online Community Manager, Europe
Meet wehkamp.nl - the number one online retailer in Holland and one of the best and most personal online department stores across Europe. Wehkamp prides itself on turning products and services into smart, innovative solutions and exceeding their customers’ expectations.
“Innovation” was the resounding topic for [...]

Andy Sernovitz is a Bazaarvoice Advisory Board member and the founder of the Word of Mouth Marketing Association (WOMMA)*. Andy is also a fellow Wharton grad, the author of Word of Mouth Marketing, a serial entrepreneur, and a prominent keynote speaker at many conferences, including our own Social Commerce Summit.
I was happy to see [...]

Early this week Christian Carlsson, IBM Site Architect, wrote about IBM’s new Blue Business Platform for Small and Medium Businesses.  In his words, “the Blue Business Platform is a marketplace where IBM partners and software developers can market and sell their solutions online to small and mid-size companies across the globe.”  The plan is [...]

By Andrew Chen, Ask & Answer Product Manager

Earlier this month, we launched enhanced functionality for Ask & Answer so users can upload multiple images and captions with their questions or answers. Images can serve to clarify a question or paint a series of visual steps to solve a problem.  The Home Depot, Canada is one [...]

As everyone now knows, last night was a historic one in the U.S.  But did you also know that Obama made history for how innovative his online campaign was?
We had the pleasure of hosting Kelly Mooney, President of Resource Interactive and my peer on the Shop.org Board of Directors, as one of our keynote speakers [...]

Ever heard of Long Bets?  It's a fascinating site, one that can provide profound insights into the future of information technology, consumerism, even civilization itself, thanks to the predictor-challenger-argument format.  Many of the bets are indeed long, as in 148 years long, but others have already been won or lost.  One of my favorites, for [...]

After Omniture's acquisition of Offermatica late last year, I made a note to catch up with Chris Duskin, who is now part of the Test&Target team at Omniture.  Testing, optimization, and targeting solutions have come a long way since my first experiences with Offermatica, Optimost, and others, so I wanted to tap Chris for ideas [...]

We recently launched a new client, Mighty Leaf Tea, a specialty tea company “born for the sole purpose of infusing life into an ancient indulgence by creating tea products that reach new heights of quality and innovation.” They are truly passionate about finding the best handcrafted teas in the world – just try some [...]