This post was guest written by Heather Lippincott, Bazaarvoice Community Manager.
5.11 Tactical Series creates tactical gear such as clothing, survival gear, and gun and knife accessories for law enforcement, military, and firefighting professionals. Their products literally help these professionals stay safe and save lives. They recently launched Bazaarvoice Ratings & Reviews on their site and [...]

Today’s post is guest-written by Anna Skaya, UK Community Manager
I am quickly learning that with its rolling hills and cobblestone streets, UK is the premier place for bikers (rain, wind, hail or shine!) The dominating retailer in the UK biking world is, of course, Halfords, with hundreds of stores on high streets in UK and [...]

This is the seventeenth in our series of key takeaways from some of the presentations and panel discussions offered at the Social Commerce Summit in May 2008.
Joel Knight, Marketing Services Manager, spoke about how to increase participation to increase UGC volume.
With these 10 best practices, a company can establish a new UGC-based marketing program, foster [...]

This is the sixteenth in our series of key takeaways from some of the presentations and panel discussions offered at the Social Commerce Summit in May 2008.
Here, Scott Muhlig, Bazaarvoice Content Operations Manager, spoke about the value of negative reviews, and learning to love the ones who “hate” you.
There are two types of negative feedback [...]

Things certainly change quickly – in the economy, in technology, and online – and I want to take a moment to fill you in on our outlook.
I’m extremely bullish on Bazaarvoice, as I have been all along. We have always spent judiciously and balanced between high growth and cashflow neutrality, and our current investments have [...]

Ask & Answer has been in the market for nearly two years. Its purpose is to plug another major hole in conversion: answering customers’ questions in a salient, scalable way. Over the last year we’ve been able to measure the impact on conversion and reduced support costs.
Two years ago, we were honored to win ClickZ’s [...]

Today’s blog is written by our European Community Managers, Anna Skaya and Emilie Rose, both in our UK office. This is our first bi-lingual post - written in English and French! Look for more multi-lingual posts as our European markets and teams grow.
A few weeks ago, the Bazaarvoice EU team attended the eCommerce Paris show [...]

This is the fifteenth in our series of key takeaways from some of the presentations and panel discussions offered at the Social Commerce Summit in May 2008. I presented about how to develop your social commerce strategy.
Social commerce growth depends on three key actions:
1. Choose Wisely
To grow social commerce, choose your path wisely. Start with [...]

If you don’t know who Ze Frank is, he’s tough to describe – a combination of an improvisational comedian, writer, uber-talented designer/developer, and participatory web guru. He is one of the most famous web video bloggers and viral stories of this decade. Check out his site at www.zefrank.com to see what I mean.
I met Ze [...]

This blog was guest written by Anna Skaya, UK Community Manager.
We all love good customer stories, especially ones that show how UGC changes the business from the inside out. It’s great hearing anecdotal stories from our clients, but getting to test, analyze, and actually prove value is even better. One of our premier UK [...]